Advertising vs. Buying Fans/Followers

When brands decide to make the big leap into the social media space, the first question is always “How do I get people to like/follow me?” On older platforms’ brand pages, the marketer was able to  look through profiles [...]

Ben’s Take – It takes a team

American football has become infamous for its stereotypical gladiator-like battle essence, and on top of that, a dark shadow has been cast recently concerning the  monopolization of the entire American sporting business world. Men throw themselves at each other [...]

GRAFF’s Ametis Is Showered with Recognition

Having a client recognized in the press is always a wonderful achievement, but when a client is recognized with an award and great coverage back to back, it’s even better! DRS and Associates recently helped GRAFF, manufacturer of precision [...]

Ben’s Take – Article 2

Ben here, once again. Hopefully from reading my last post I was able to illustrate to you what it is like to work in a boutique luxury brand marketing and public relations company. Not only am I learning myself [...]

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