Disconnects in Marketing

I’m constantly amazed by the disconnect I see between marketing campaigns, messaging and packaging (or the final delivery of the message). Companies spend millions on branding, strategy, research, product development, packaging and finally on promotion (PR, advertising and social [...]

Even Brighter the Second Time: DRS and Associates Shines with New Edition of “Larger than Light”

Turns out, lighting can strike twice. Hot off the press comes the 2nd edition of  “Larger than Light”. Under Natalie Schlocker's creative art direction, the magazine – which received an overwhelmingly positive response at the Dallas International Lighting Market [...]

The Intern Way at DRS and Associates

When my journey as an intern at DRS and Associates started back in December, I knew that I could write well and that I wanted to learn more about this business they call “PR.” Well, little did I know [...]

DRS and Associates: Ready, Set, Trade Show!

It’s t-minus 7 days before ICFF – the International Contemporary Furniture Fair – and our phone is ringing off the hook. The country’s biggest trade show for modern design is one of DRS and Associates favorite events: a chance [...]


Every year, around this time, we begin checking our emails with a little bit more urgency and excitement because it’s right around the end of December, beginning of January that the esteemed Chicago Athenaeum’s Museum of Architecture and Design [...]

DRS Dream Board: What’s Inspiring Us This Week?

While touring the Veranda House of Windsor in Brentwood, CA, we couldn’t help but stop and swoon over this classic powder room and all its eclectic components.  Featuring a marble vanity, soft white cabinetry, polished silver fixtures and ornate, [...]

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